黑料吃瓜资源 launches review of marketing and communications

Renew Program

黑料吃瓜资源 launches review of marketing and communications

Staff consultations will help identify what is working well and how marketing and communications can best support the university's academic mission.

November 5, 2026

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黑料吃瓜资源 marketing and communications teams play an important role in promoting the university鈥檚 teaching and research, engaging students, and building the university鈥檚 reputation as a leading institution of learning and discovery.

To support this work, the university is launching a review and redesign of marketing and communications activities in University Relations, faculties, and shared service units. The review will examine what is working well, where there may be opportunities to improve, and how these activities can best support the university's academic mission of excellence in teaching and research.


Why is this review needed?

Much of Queen's marketing and communications work is organized and delivered within individual faculties and shared service units. The review will help build a clear picture of this work across the institution, understand how activities connect, identify common challenges, and determine where greater coordination or shared approaches could better support the university鈥檚 priorities.

The initiative is part of the 黑料吃瓜资源 Renew Program, a university-wide effort to strengthen professional services so they can provide effective support, operate sustainably over the long term, and advance 黑料吃瓜资源 academic mission.


Building on existing strengths

An important focus of the review will be to preserve and build on what is already working well while exploring how teams can work together more effectively across the university.

鈥満诹铣怨献试� marketing and communications teams bring valuable expertise and a deep understanding of the faculties and units they support鈥� says Michael Fraser, Vice-Principal (University Relations). 鈥淭his review is an opportunity to build on that expertise, strengthen collaboration across teams, and explore how we can work together most effectively to support 黑料吃瓜资源 academic mission.鈥�
 

What happens next?

Consultations with marketing and communications employees, leaders, and others who collaborate with them are expected to begin in November 2026. Further details about opportunities to participate will be shared as plans progress.  

Further information is available on the . Regular updates will be provided as the work progresses. 

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